For those of you who have been following our work, you know this technology is hella complicated. It’s even worse if you try to explain it to a layman. I asked an AI to help me rewrite our executive summary. Here is what it wrote.
Executive Summary
Mass Address is a platform for Citizen Identity Management (CIM) that operates in the emerging market of consent-based identification.
Problem Solved:
The current system of online identity management, which relies on single databases controlled by companies, is plagued by issues such as identity theft, national security threats, the buying and selling of personal information, mail fraud, and undeliverable mail.
Cause of the Problem:
The current approach of treating identity as a product, stored in databases controlled by organizations, leaves citizens without control over their own identity and vulnerable to security threats.
Solution:
Mass Address has developed a secure decentralized identification platform, called Anonymous Identifiable Data - United States (AIDUS), which gives citizens complete control over their identity and makes it nearly impossible for entire identities to be stolen. AIDUS is based on the same policies and procedures used by the US Department of Defense Special Access Program to protect top secret information.
Advantages:
As a blue ocean startup, Mass Address has a unique opportunity to be a first mover in the market. The company's leadership has extensive experience in cybersecurity and secure infrastructure, as well as app development and postal operations research.
Market Opportunity:
The platform has the potential to impact 450 million Americans, both living and deceased since 1936. The identity and access management market is projected to grow from over $13.41 billion in 2022 to $34.52 billion in 2028.
Product/Service Specifics:
AIDUS provides private identity management and is not considered a customer service. For security reasons, the platform cannot be patented, but its trademark process provides a unique advantage for accelerating adoption.
Business Model:
Mass Address charges users a $5 fee to create their singularity. The company's go-to-market strategy involves integrating with the US Postal Service to allow citizens to privately manage their own address and identity online. The company operates in B2C, B2B, and B2G markets.
Strategic Relationships:
Mass Address is building partnerships with organizations to join the Mass Address Network, with the goal of establishing the right connections and support to achieve its mission.
Business Structure and Company Background:
Mass Address is a C corporation headquartered in Tallahassee, Florida, with investments of $10,000 to date and 7 shareholders. The company's assets include 12 servers, a network rack, a Layer 3 switch, and a power strip.
Financial Overview:
Mass Address is a pre-revenue, bootstrapped company that has received scholarship/membership from Veterans Florida, DOMI Station, and Innovation Park. The company's founders have graduated from multiple institutions.